Final week, we hosted our first Dropbox Presents, bringing collectively over 700 members of the artistic group to have fun the work of Dropbox clients and the instruments that make all of it doable. The occasion came about on the iconic Audrey Irmas Pavilion in Los Angeles, with a particular look by the Pavilion’s architect, Shohei Shigematsu, and a DJ set from Toro y Moi, a longtime Dropbox buyer and a pioneer of chillwave music. For visitors, the joys wasn’t in a single efficiency or set up however in the way in which structure, music, and artwork got here collectively to create one thing bigger than the sum of its components—a becoming backdrop for exhibiting how Dropbox helps artistic groups deliver their finest work to life.
Dropbox Sprint: Discover something. Shield all the things.Constructing on a artistic legacy
For almost 20 years, we’ve partnered with entrepreneurs and creatives to assist tasks just like the award-winning movie Moonlight, Demise Cab for Cutie’s album Plans, and festivals like Sundance.
“Seeing what artists, musicians, filmmakers, and their groups have been in a position to create with Dropbox is a continuing supply of inspiration for us,” Dropbox CEO Drew Houston mentioned throughout his toast. He defined that Dropbox has by no means been nearly syncing information. It’s at all times been about maintaining individuals in sync, one thing that issues simply as a lot within the age of AI.
It’s additionally the precept behind certainly one of our latest merchandise, Dropbox Sprint, showcased all through the night. By surfacing the best content material on the proper second, Sprint helps groups keep organized, scale back busywork, and shield their artistic imaginative and prescient. Friends skilled this firsthand at The Drop-In, a suggestions station the place our product specialists gave demos and gathered real-time enter, and through a video showcase of how artistic groups use Sprint of their workflows.
Designing for connection
Shigematsu later joined Houston on stage to debate his work at OMA and the inspiration behind the constructing. He shared that creativity is at all times a collective effort in structure. Throughout COVID, his workforce created a 5,565-image monograph utilizing Dropbox because the central platform to remain related with their designers.
On the Pavilion’s design, he defined: “Sometimes, occasion areas are closed blocks you’ll be able to’t see from the surface, however right here it’s the other. All of the areas are related to the outside, forming an city void that hyperlinks Wilshire Boulevard to the historic faculty subsequent door. That sense of connectivity, like Dropbox, was the inspiration mannequin for the constructing.”
Celebrating artwork, music, and group
All through the evening, attendees explored art work by Alex Prager, Jennet Liaw, Moses Berkson and Geoff McFetridge, alongside digital works and brief movies from creators like Methods and Means, Debbie Millman and Mind Useless. Marketing campaign movies that includes McLaren, Powder Mountain’s Alexander Zhang, and designer Sally LaPointe performed throughout customized listening partitions, exhibiting how artistic clients are already placing Sprint to work of their course of.
Each element spotlighted the Dropbox buyer group. De Soi non-alcoholic aperitifs and Good Boy Wine poured the drinks, whereas D.S. & Durga’s scents and soaps saved the house recent. Across the Pavilion, visitors lined up for experiences that blended play with self-expression—nal Studio’s flash tattoos, Stay Tinted’s hue-matching make-up bar, and Blu Atlas x Provide’s males’s facials.
The Pavilion’s vitality carried from the installations to the stage, the place Paula Tape set the tone with an eclectic opening set, and Toro y Moi closed with a efficiency that introduced the gang collectively.
Bringing concepts to life
Dropbox Presents is just the start of how we’ll hold connecting with and supporting the artistic group. For 18 years, we’ve helped groups keep in sync on all the things from award-winning buildings to Oscar-winning movies.
And as we enter the age of AI, we’re constructing instruments like Sprint to tackle the busywork in order that groups can deal with daring, formidable concepts. Our imaginative and prescient is a Dropbox that not solely retains work organized however appears like a real member of the workforce—serving to individuals discover focus, shield their artistic course of, and produce their finest concepts to life.
None of that might be doable with out the group of artists, designers, and creators who’ve formed Dropbox alongside us. We sit up for constructing the subsequent 18 years collectively.
